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Marketing

There are 3 main stages in written communication. Critically examine these 3 stages

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question 2
a) There are 3 main stages in written communication. Critically examine these 3 stages.
b) Draw a simple chart that illustrates oral communication processes. Use the diagram to explain what actually happens during the process.
c) In order to be successful in written communication, one needs to acquire certain skills. Discuss 5 of these skills.

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