The trend in retailing in which companies and retailers are concerned about the impact on environment, on workers that supply products, and the impact that products have on the consumers are related to _____________________. a. Differentiation b. Social responsibility c. Multichannel Integration d. Long term retailing
The trend in retailing in which companies and retailers are concerned about the impact on environment, on workers that supply products, and the impact that products have on the consumers are related to _____________________. a. Differentiation b. Social responsibility c. Multichannel Integration d. Long term retailing
Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter16: Retailing And Direct Marketing
Section16.6: Determining An Effective Retail Strategy For Manufacturers
Problem 1LO
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The trend in retailing in which companies and retailers are concerned about the impact on environment, on workers that supply products, and the impact that products have on the consumers are related to _____________________.
a.
Differentiation
b.
Social responsibility
c.
Multichannel Integration
d.
Long term retailing
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