Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Step 1: Brief Understanding
Quantity is the total amount of goods which either being demand by the customer or supplied by the manufacturer or both. Price is the monetary value of the product or service which is charged by the customers by the retailer, manufacturer, wholesaler or any member of the channel of supply.
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