The phrase "full-service provider" may mean several things depending on the context. What benefits do you see from working with a one-stop shop?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
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The phrase "full-service provider" may mean several things depending on the context. What benefits do you see from working with a one-stop shop?

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