The owner of a convenience store near Salt Lake City in Utah has been tabulating weekly sales at the store, excluding gas. The accompanying data file contains the sales for 30 weeks. Week Sales 1 5387 2 5522 3 5307 4 5503 5 5391 6 5500 7 5283 8 5178 9 4833 10 5013 11 5040 12 5420 13 5114 14 5076 15 4929 16 5231 17 4998 18 4920 19 4974 20 4889 21 5062 22 4727 23 5111 24 5385 25 5036 26 4868 27 5037 28 5354 29 5018 30 5206   1. Use the 3-period moving average to forecast sales for the 31st week. Note: Do not round intermediate calculations. Round final answer to 2 decimal places.   2. Use simple exponential smoothing with α = 0.3 to forecast sales for the 31st week. Note: Do not round intermediate calculations. Round final answer to 2 decimal places.   3. Report the performance measures for the techniques in parts a and b. Note: Do not round intermediate calculations. Round final answers to 2 decimal places.   4. What is the preferred technique for making the forecast?

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The owner of a convenience store near Salt Lake City in Utah has been tabulating weekly sales at the store, excluding gas. The accompanying data file contains the sales for 30 weeks.

Week Sales
1 5387
2 5522
3 5307
4 5503
5 5391
6 5500
7 5283
8 5178
9 4833
10 5013
11 5040
12 5420
13 5114
14 5076
15 4929
16 5231
17 4998
18 4920
19 4974
20 4889
21 5062
22 4727
23 5111
24 5385
25 5036
26 4868
27 5037
28 5354
29 5018
30

5206

 

1. Use the 3-period moving average to forecast sales for the 31st week.

Note: Do not round intermediate calculations. Round final answer to 2 decimal places.

 

2. Use simple exponential smoothing with α = 0.3 to forecast sales for the 31st week.

Note: Do not round intermediate calculations. Round final answer to 2 decimal places.

 

3. Report the performance measures for the techniques in parts a and b.

Note: Do not round intermediate calculations. Round final answers to 2 decimal places.

 

4. What is the preferred technique for making the forecast?

 

 

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