The non-personal communication which is non-paid and transmitted through a mass media without an identified sponsor is: a. Sales promotion b. Publicity c. Advertising d. Personal Selling
The non-personal communication which is non-paid and transmitted through a mass media without an identified sponsor is: a. Sales promotion b. Publicity c. Advertising d. Personal Selling
Chapter17: Advertising And Public Relations
Section17.2: The Rise Of Native Advertising
Problem 1C
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The non-personal communication which is non-paid and transmitted through a mass media without an identified sponsor is:
a.
Sales promotion
b.
Publicity
c.
Advertising
d.
Personal Selling
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