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- Explain how CRM does more than storing customers’ information, as it provides key value to salespeople, especially when it comes to instant access to customer historical pricing data and discuss the three (3) CRM tools Profitably Analysis, Customer acquisition analysis, and Individual Customer Profitability.Which one of the following is the reason for elastic consumers that the retailers should understand while fixing retail price? a. Purchase urgency is high b. Purchase urgency is low c. Consumers are price insensitive d. There are no substitutes• What is the role of price in an organization's marketing plan? 1. Profit 2. Sales 3. Market share 4. Survival 5. Social Responsibility
- what is product policy, price policy, communication, and distribution. detailed answer ı needHAPEE TOOTHPASTE - LAMOIYAN CORPORATION Marketing Strategies Price Segmentation Strategy A. Rationale/ Analysis B. Pricing Strategy objectives C. Process (Step-by-step) D. Expected outcome(1) Why is price sometimes referred to as capturedvalue? (2) Why do companies that embracerelationship marketing focus on “customercommunication” rather than “promotion”?
- Explain working of following e-business models – using examples of different companies.(d) Pricing Model (Name-Your-Price vs. Comparison Pricing)(e) Other Models (Bartering vs. Rebate vs. Free Offering)Write the following as prolog statements. Customers are offered discount on certain products and they love to buy such products.Explain how has Radant Beauty used the elements of its marketing mix to meet the needs and wants of its target market (Generation Me). Your answer must clearly indicate the specific activities that Radiant Beauty undertook under the headings of PRICE and CONSUMER BENEFITS Notes: The answer should go beyond merely regurgitating the actual price quoted in the case and clearly explain the pricing strategy that the company utilized. Answers must be relevant to the case and must be based on sound marketing principles and the insights you gleaned from analyzing the case.
- Explain how companies reacted to COVID19 in terms of “segmented pricing”.List the general approaches to pricing. Select examples of products that you regularly use. i. Notice the price of each of these items For each item, ii. State the main benefits you are looking for in using the product. iii. Does the price communicate the total benefits sought? iv. Does the product’s price suggest good value? v. Do you think the manufacturer or retailer is overcharging or undercharging consumers for the product?some people believe that the higher a product is priced, the more likely it is that people will want to buy it .explore to what extend prices influence potential buyers and account for other factors that influence people to buy a product. argument in favour