The main purpose of intellectual property law is to encourage the creation of a wide variety of intellectual goods. The most well-known types of intellectual property rights are copyrights, patents, trademarks. Briefly present the concept of any two types of intellectual properties.

The main purpose of intellectual property law is to encourage the creation of a wide variety of intellectual goods. The most well-known types of intellectual property rights are copyrights, patents, trademarks. Briefly present the concept of any two types of intellectual properties.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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