The Google Company Culture One of the reasons why so many people long to work for Google is because of its unique company culture. The corporate tech giant is famous for treating its employees like gold and providing them with innumerable perks in a laid-back, fun work environment. Unlimited free gourmet food and snacks; complementary massages; on-site daycares; and free fitness classes and gym memberships are just a few of the many benefits offered to Google employees-or "Googlers" as they are called. Given such an enviable work culture, it's no wonder that people around the world vie for positions at Google. This leaves Google in the fortunate position of being able to pick and choose only the brightest minds. In a nutshell, its awesome company culture attracts top talent and leads to happy employees. Happy employees translate to higher productivity and less turnover. Which ultimately leads to higher profit and greater overall success for Google. Moreover, Google leaders recognize that company culture is not about the mission statement or how much revenue was brought in in the past year. They understand that it's not even about that ping-pong table in the break room or the fancy nook areas sprinkled throughout the office. It's about the values held dear by the company and its employees. It's about how friendly and fun the work environment is. Above all else, it's about how team members treat one another and how the management treats employees. Source: successagency.com (a) Discuss any FIVE (5) Herzberg's motivating factors that could be applied to the Google company. (b) Explain how Google creates impactful employee training and development methods. (c) Analyze the Google's organizational structure and its characteristics (d) Identify the Google's marketing strategy
The Google Company Culture One of the reasons why so many people long to work for Google is because of its unique company culture. The corporate tech giant is famous for treating its employees like gold and providing them with innumerable perks in a laid-back, fun work environment. Unlimited free gourmet food and snacks; complementary massages; on-site daycares; and free fitness classes and gym memberships are just a few of the many benefits offered to Google employees-or "Googlers" as they are called. Given such an enviable work culture, it's no wonder that people around the world vie for positions at Google. This leaves Google in the fortunate position of being able to pick and choose only the brightest minds. In a nutshell, its awesome company culture attracts top talent and leads to happy employees. Happy employees translate to higher productivity and less turnover. Which ultimately leads to higher profit and greater overall success for Google. Moreover, Google leaders recognize that company culture is not about the mission statement or how much revenue was brought in in the past year. They understand that it's not even about that ping-pong table in the break room or the fancy nook areas sprinkled throughout the office. It's about the values held dear by the company and its employees. It's about how friendly and fun the work environment is. Above all else, it's about how team members treat one another and how the management treats employees. Source: successagency.com (a) Discuss any FIVE (5) Herzberg's motivating factors that could be applied to the Google company. (b) Explain how Google creates impactful employee training and development methods. (c) Analyze the Google's organizational structure and its characteristics (d) Identify the Google's marketing strategy
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
Related questions
Question
1(b) and 1(c)
Transcribed Image Text:The Google Company Culture
One of the reasons why so many people long to work for Google is because of its unique
company culture. The corporate tech giant is famous for treating its employees like gold and
providing them with innumerable perks in a laid-back, fun work environment. Unlimited free
gourmet food and snacks; complementary massages; on-site daycares; and free fitness classes
and gym memberships are just a few of the many benefits offered to Google employees-or
"Googlers" as they are called.
Given such an enviable work culture, it's no wonder that people around the world vie for
positions at Google. This leaves Google in the fortunate position of being able to pick and
choose only the brightest minds. In a nutshell, its awesome company culture attracts top talent
and leads to happy employees. Happy employees translate to higher productivity and less
turnover. Which ultimately leads to higher profit and greater overall success for Google.
Moreover, Google leaders recognize that company culture is not about the mission statement
or how much revenue was brought in in the past year. They understand that it's not even about
that ping-pong table in the break room or the fancy nook areas sprinkled throughout the office.
It's about the values held dear by the company and its employees. It's about how friendly and
fun the work environment is. Above all else, it's about how team members treat one another
and how the management treats employees.
Source: successagency.com
(a)
Discuss any FIVE (5) Herzberg's motivating factors that could be applied to the
Google company.
(b)
Explain how Google creates impactful employee training and development methods.
(c)
Analyze the Google's organizational structure and its characteristics
(d)
Identify the Google's marketing strategy
Expert Solution
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
This is a popular solution!
Trending now
This is a popular solution!
Step by step
Solved in 3 steps
Knowledge Booster
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, management and related others by exploring similar questions and additional content below.Recommended textbooks for you
Understanding Business
Management
ISBN:
9781259929434
Author:
William Nickels
Publisher:
McGraw-Hill Education
Management (14th Edition)
Management
ISBN:
9780134527604
Author:
Stephen P. Robbins, Mary A. Coulter
Publisher:
PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract…
Management
ISBN:
9781305947412
Author:
Cliff Ragsdale
Publisher:
Cengage Learning
Understanding Business
Management
ISBN:
9781259929434
Author:
William Nickels
Publisher:
McGraw-Hill Education
Management (14th Edition)
Management
ISBN:
9780134527604
Author:
Stephen P. Robbins, Mary A. Coulter
Publisher:
PEARSON
Spreadsheet Modeling & Decision Analysis: A Pract…
Management
ISBN:
9781305947412
Author:
Cliff Ragsdale
Publisher:
Cengage Learning
Management Information Systems: Managing The Digi…
Management
ISBN:
9780135191798
Author:
Kenneth C. Laudon, Jane P. Laudon
Publisher:
PEARSON
Business Essentials (12th Edition) (What's New in…
Management
ISBN:
9780134728391
Author:
Ronald J. Ebert, Ricky W. Griffin
Publisher:
PEARSON
Fundamentals of Management (10th Edition)
Management
ISBN:
9780134237473
Author:
Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
Publisher:
PEARSON