The following is the Competitive Profile Matrix Company 1 Company 2 Company 3 Critical Success Weighted Score Weighted Score Weighted Score Factors Weight Rating Rating Rating Market share 0.15 0.45 2 0.30 0.60 Inventory system Financial position Product quality Consumer loyalty 0.08 0.16 0.16 4 0.32 0.10 2 0.20 0.30 4 0.40 0.08 0.24 4 0.32 0.24 0.02 3 0.06 3 0.06 4 0.08 Sales distribution 0.10 0.30 2 0.20 3 0.30 Global expansion Organization structure Production capacity 0.15 0.45 0.30 4 0.60 0.05 3 0.15 4 0.20 0.10 0.04 3 0.12 0.08 4 0.16 E-commerce 0.10 3 0.30 1 0.10 4 0.40 Customer service 0.10 3 0.30 0.20 4 0.40 Price competitive Management experience 0.02 4 0.08 1 0.02 0.06 0.01 0.02 4 0.04 0.02 Total 1.00 2.83 2.28 3.68 In details, clarify the content of this CPM, and what are the uses of this matrix? In addition, if you are a decision taker, clarify how this matrix will help you to take decisions? And what are the decisions that you will take?
The following is the Competitive Profile Matrix Company 1 Company 2 Company 3 Critical Success Weighted Score Weighted Score Weighted Score Factors Weight Rating Rating Rating Market share 0.15 0.45 2 0.30 0.60 Inventory system Financial position Product quality Consumer loyalty 0.08 0.16 0.16 4 0.32 0.10 2 0.20 0.30 4 0.40 0.08 0.24 4 0.32 0.24 0.02 3 0.06 3 0.06 4 0.08 Sales distribution 0.10 0.30 2 0.20 3 0.30 Global expansion Organization structure Production capacity 0.15 0.45 0.30 4 0.60 0.05 3 0.15 4 0.20 0.10 0.04 3 0.12 0.08 4 0.16 E-commerce 0.10 3 0.30 1 0.10 4 0.40 Customer service 0.10 3 0.30 0.20 4 0.40 Price competitive Management experience 0.02 4 0.08 1 0.02 0.06 0.01 0.02 4 0.04 0.02 Total 1.00 2.83 2.28 3.68 In details, clarify the content of this CPM, and what are the uses of this matrix? In addition, if you are a decision taker, clarify how this matrix will help you to take decisions? And what are the decisions that you will take?
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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In details, clarify the content of this Competitive Profile Matrix, and what are the uses of this matrix? In addition, if you are a decision taker, clarify how this matrix will help you to take decisions? And what are the decisions that you will take?
![The following is the Competitive Profile Matrix
Company 1
Company 2
Company 3
Critical Success
Weighted
Score
Weighted
Score
Weighted
Score
Factors
Weight Rating
Rating
Rating
Market share
0.15
0.45
2
0.30
0.60
Inventory system
Financial position
Product quality
Consumer loyalty
0.08
0.16
0.16
4
0.32
0.10
2
0.20
0.30
4
0.40
0.08
0.24
4
0.32
0.24
0.02
3
0.06
3
0.06
4
0.08
Sales distribution
0.10
0.30
2
0.20
3
0.30
Global expansion
Organization structure
Production capacity
0.15
0.45
0.30
4
0.60
0.05
3
0.15
4
0.20
0.10
0.04
3
0.12
0.08
4
0.16
E-commerce
0.10
3
0.30
1
0.10
4
0.40
Customer service
0.10
3
0.30
0.20
4
0.40
Price competitive
Management experience
0.02
4
0.08
1
0.02
0.06
0.01
0.02
4
0.04
0.02
Total
1.00
2.83
2.28
3.68
In details, clarify the content of this CPM, and what are the uses of this matrix? In addition, if you are a
decision taker, clarify how this matrix will help you to take decisions? And what are the decisions that you
will take?](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2Fcff15d62-d5e4-47d8-807a-ea528d200d06%2Ff42fc4be-e655-4dc8-b5d3-74125df68398%2Fo8z88d.png&w=3840&q=75)
Transcribed Image Text:The following is the Competitive Profile Matrix
Company 1
Company 2
Company 3
Critical Success
Weighted
Score
Weighted
Score
Weighted
Score
Factors
Weight Rating
Rating
Rating
Market share
0.15
0.45
2
0.30
0.60
Inventory system
Financial position
Product quality
Consumer loyalty
0.08
0.16
0.16
4
0.32
0.10
2
0.20
0.30
4
0.40
0.08
0.24
4
0.32
0.24
0.02
3
0.06
3
0.06
4
0.08
Sales distribution
0.10
0.30
2
0.20
3
0.30
Global expansion
Organization structure
Production capacity
0.15
0.45
0.30
4
0.60
0.05
3
0.15
4
0.20
0.10
0.04
3
0.12
0.08
4
0.16
E-commerce
0.10
3
0.30
1
0.10
4
0.40
Customer service
0.10
3
0.30
0.20
4
0.40
Price competitive
Management experience
0.02
4
0.08
1
0.02
0.06
0.01
0.02
4
0.04
0.02
Total
1.00
2.83
2.28
3.68
In details, clarify the content of this CPM, and what are the uses of this matrix? In addition, if you are a
decision taker, clarify how this matrix will help you to take decisions? And what are the decisions that you
will take?
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