The Daily News published an ad today wherein it announced its desire to purchase shares of a competing newspaper, the Oil Town Gossip. Which one of following terms is best described by this announcement? • Tender offer • Spinoff • Divestiture • Consolidation • Merger request

The Daily News published an ad today wherein it announced its desire to purchase shares of a competing newspaper, the Oil Town Gossip. Which one of following terms is best described by this announcement? • Tender offer • Spinoff • Divestiture • Consolidation • Merger request

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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• Tender offer

• Spinoff

• Divestiture

• Consolidation

• Merger request

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