Suppose you've been hired to create a business plan for the Student Union, which wants to create a student-run coffee shop that's open 24 hours a day, 7 days a week. Survey results, however, suggest there'll be virtually no demand 2-6 a.m. daily. How would you address this issue in your business plan? O Discuss survey results in your market analysis and offer alternative options O Create a business plan based on what the Student Union's request (ie, 24/7) O Don't address this issue because survey results could be wrong O Don't address this issue because demand will pick up with advertising

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Suppose you've been hired to create a business plan for the Student Union, which wants to create a student-run coffee shop that's open 24
hours a day, 7 days a week. Survey results, however, suggest there'll be virtually no demand 2-6 a.m. daily.
How would you address this issue in your business plan?
O Discuss survey results in your market analysis and offer alternative options
O Create a business plan based on what the Student Union's request (i.e., 24/7)
O Don't address this issue because survey results could be wrong
O Don't address this issue because demand will pick up with advertising
Transcribed Image Text:Suppose you've been hired to create a business plan for the Student Union, which wants to create a student-run coffee shop that's open 24 hours a day, 7 days a week. Survey results, however, suggest there'll be virtually no demand 2-6 a.m. daily. How would you address this issue in your business plan? O Discuss survey results in your market analysis and offer alternative options O Create a business plan based on what the Student Union's request (i.e., 24/7) O Don't address this issue because survey results could be wrong O Don't address this issue because demand will pick up with advertising
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