Suppose the price of a BR increases from 50 to 60 and the price of a PC decreases from 80 to 50. Does the current solution remain optimal (in terms of the variables > 0 in the optimal solution)?  Suppose the price of a BR increases from 50 to 70 and the price of a PC increases from 80 to 90. Does the current solution remain optimal (in terms of the variables > 0 in the optimal solution)?  How much would you pay for an additional unit of Resource 2 (Constraint 2)?  Suppose you were to acquire 150 additional units of Resource 1 (Constraint 1), what would your new objective value be?

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter7: Nonlinear Optimization Models
Section: Chapter Questions
Problem 49P: If a monopolist produces q units, she can charge 400 4q dollars per unit. The variable cost is 60...
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Given the following output for the optimal solution for a 4 variable (named BR, IC, COLA, and PC) and a 4 resource (constraint) problem; where the optimal objective function value is 1000 (and it is a maximization problem). Please write a short summary that answers the following questions: 

  • Suppose the price of a BR increases from 50 to 60 and the price of a PC decreases from 80 to 50. Does the current solution remain optimal (in terms of the variables > 0 in the optimal solution)? 
  • Suppose the price of a BR increases from 50 to 70 and the price of a PC increases from 80 to 90. Does the current solution remain optimal (in terms of the variables > 0 in the optimal solution)? 
  • How much would you pay for an additional unit of Resource 2 (Constraint 2)? 
  • Suppose you were to acquire 150 additional units of Resource 1 (Constraint 1), what would your new objective value be? 

In your follow-up posts please clarify any issues or justify your answers.   

Variable Cells

Cell Name Final Value Reduced Cost Objective Coefficient Allowable Increase Allowable Decrease
$B$2  Variabies BR 0 -30 50 30 1E+30
$C$2  Variables IC 0 -20 20 20 1E+30
$D$2 Variables COLA 33.333333 0 30 1E+30 6
$E$2 VariabiesPC 0 -20 80 20 1E+30

 

Constraints

Cell Name Final Value Shadow Price Constraint R.H. Side Allowable Increase Allowable Decrease
$F$5 Resource 1 500 2 500 1E+30 380
$F$6 Resource 2 0 0 6 1E+30 6
$F$7 Resource 3 133.33333 0 10 123.3333333 1E+30
$F$8 Resource 4 33.333333 0 8 25.33333333 1E+30

 

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