Suppose the business receives the revenue at the end of the month, what is the CLV value computed fromthe initial assumption? (Keep 2 decimal places, no $ sign).A1 Chum Rate2 Retention Rate3 Interest Rate4 Profit Growth Ratemonth5678910111213141516171819M20212223242526272829303132333435Skip question0.25 CLV per customer (Net Present Value $0.75 Converting to beginning of period0.15$0MeanProfit (if still here) Number of Customers in Cohort(100.00)30.0030.0030.0030.0030.0030.001 $2 $3 $4 $5 $6 $7 $8 $9 $10 $11 $12 $13 $14 $15 $16 $17 $18 $19 $20 $21 $22 $23 $24 $25 $26 $27 $28 $29 $30 $Start Solving30.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.0030.00ExitProfit1000 $ (100,000.00)979 $29,375.0028,763.0228,163.7927,577.0527,002.5226,439.9725,889.1425,349.7824,821.6624,304.5423,798.2023,302.4022,816.9422,341.5821,876.1321,420.3820,974.1220,537.16959 $939 $919 $900 $881 $863 $845 $827 $810 $793 $777 $761 $745 $729 $714 $699 $685 $670 $656 $643 $629 $616 $603 $591 $578 $566 $441.93447.45555 $543 $20,109.3019,690.3619,280.1418,878.4718,485.1718,100.0717,722.9817,353.7516,992.2216,638.2116,291.58

Businesses need to know the customer's lifetime value (CLV) in order to fully understand each…

Answered: Suppose the business receives the…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Suppose the business receives the revenue at the end of the month, what is the CLV value computed from the initial assumption? (Keep 2 decimal places, no $ sign).