Super-Sized Cycles. This company specializes in making larger bicycles for overweight riders. Thanks to Internet sales, the company has increased sales every year. However, profits have been marginal. The problem is that the company currently obtains parts from US-based companies. Though this allows for individualized customer service, it is also expensive, as each bike roughly costs $1,250 to produce. If, Super-Sized Cycles were to source materials from Taiwan, it could pay just $400 to $500 for each bike. What are the advantages and disadvantages of working with US suppliers? What are the advantages and disadvantages of collaborating with foreign suppliers? What would be the best option for ensuring the continued success of Super-Sized Cycles?

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
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Super-Sized Cycles. This company specializes in making larger bicycles for overweight riders. Thanks to Internet sales, the company has increased sales every year. However, profits have been marginal. The problem is that the company currently obtains parts from US-based companies. Though this allows for individualized customer service, it is also expensive, as each bike roughly costs $1,250 to produce. If, Super-Sized Cycles were to source materials from Taiwan, it could pay just $400 to $500 for each bike.

  • What are the advantages and disadvantages of working with US suppliers?
  • What are the advantages and disadvantages of collaborating with foreign suppliers?
  • What would be the best option for ensuring the continued success of Super-Sized Cycles?
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