Sort the following situations as to whether or not advertising would be economically efficient or inefficient. Fish-Fil-A, a fast food fish-stick chain, uses flounders to advertise their slogan "Eat Mor Feesh" to promote their various fish products. An advertisement in the Yellow Pages states that Bride and Co. have been in the bridal consulting business for over 40 years. An advertisement is run on the benefits of drinking coffee to reduce the risk of prostate cancer. Tillamook runs an ad in Vermont claiming it makes the best cheddar cheese in the United States. An ad run on Craigslist states that a mattress is in good condition, lightly used, with minimal staining. Which of the following is true regarding advertisements? Inefficient Efficient Perfectly competitive firms have the most incentive to advertise to increase their consumer base. Advertising is only effective if the firm has some degree of market power. Advertising causes consumers to focus solely on one product in question, eliminating alternatives to the rational customer. All of the above are true regarding advertisements.

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
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Sort the following situations as to whether or not advertising would be economically efficient or inefficient.
Fish-Fil-A, a fast food fish-stick chain, uses flounders to
advertise their slogan "Eat Mor Feesh" to promote their
various fish products.
An advertisement in the Yellow Pages states that Bride and
Co. have been in the bridal consulting business for over 40
years.
An advertisement is run on the benefits of drinking coffee to
reduce the risk of prostate cancer.
Tillamook runs an ad in Vermont claiming it makes the best
cheddar cheese in the United States.
An ad run on Craigslist states that a mattress is in good
condition, lightly used, with minimal staining.
Which of the following is true regarding advertisements?
Inefficient
Efficient
Perfectly competitive firms have the most incentive to advertise to increase their consumer base.
Advertising is only effective if the firm has some degree of market power.
Advertising causes consumers to focus solely on one product in question, eliminating alternatives
to the rational customer.
All of the above are true regarding advertisements.
Transcribed Image Text:Sort the following situations as to whether or not advertising would be economically efficient or inefficient. Fish-Fil-A, a fast food fish-stick chain, uses flounders to advertise their slogan "Eat Mor Feesh" to promote their various fish products. An advertisement in the Yellow Pages states that Bride and Co. have been in the bridal consulting business for over 40 years. An advertisement is run on the benefits of drinking coffee to reduce the risk of prostate cancer. Tillamook runs an ad in Vermont claiming it makes the best cheddar cheese in the United States. An ad run on Craigslist states that a mattress is in good condition, lightly used, with minimal staining. Which of the following is true regarding advertisements? Inefficient Efficient Perfectly competitive firms have the most incentive to advertise to increase their consumer base. Advertising is only effective if the firm has some degree of market power. Advertising causes consumers to focus solely on one product in question, eliminating alternatives to the rational customer. All of the above are true regarding advertisements.
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