Seller: I can't give you a discount. Customer: What happened to the customer is always right? Seller: That saying is always wrong. Customer: I'm telling all of my friends not to shop here! Seller: If they're like you, please do. As discussed in your module, one of the most critical stakeholders are the customers. Given the situation above, how are you going to deal that kind of situation?
Seller: I can't give you a discount. Customer: What happened to the customer is always right? Seller: That saying is always wrong. Customer: I'm telling all of my friends not to shop here! Seller: If they're like you, please do. As discussed in your module, one of the most critical stakeholders are the customers. Given the situation above, how are you going to deal that kind of situation?
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Seller: I can't give you a discount.
Customer: What happened to the customer is always right?
Seller: That saying is always wrong.
Customer: I'm telling all of my friends not to shop here!
Seller: If they're like you, please do.
As discussed in your module, one of the most critical stakeholders are the customers. Given the situation above, how are you going to deal that kind of situation?
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