Select any three companies in different industries such as banking, retail store, airlines or package delivery that you do business with? How IT in each company use to engage you, keep you informed or create a unique customer experience? How effective is use of digital technology in keeping you a loyal customer?

Fundamentals of Information Systems
8th Edition
ISBN:9781305082168
Author:Ralph Stair, George Reynolds
Publisher:Ralph Stair, George Reynolds
Chapter1: An Introduction To Information Systems In Organizations
Section: Chapter Questions
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Select any three companies in different industries such as banking, retail store, airlines or package delivery that you do business with? How IT in each company use to engage you, keep you informed or create a unique customer experience? How effective is use of digital technology in keeping you a loyal customer?               

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