Scenario: You are the sales department manager for a U.S.-based company that builds engines for the automotive manufacturing industry. Your company is considering diversifying into other business opportunities where your motors can be sold in order to bolster the company’s portfolio and increase revenue.  The company you have decided is the best option to diversify is Powesport Industry (ATV's, Motorcycles, Scooters) 1. Is it a good idea to diversify into the powesport industry and why? 2..Perform a Porter’s Five Forces analysis to determine the potential success of moving into this chosen industry

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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Scenario: You are the sales department manager for a U.S.-based company that builds engines for the automotive manufacturing industry. Your company is considering diversifying into other business opportunities where your motors can be sold in order to bolster the company’s portfolio and increase revenue. 

The company you have decided is the best option to diversify is Powesport Industry (ATV's, Motorcycles, Scooters)

1. Is it a good idea to diversify into the powesport industry and why?

2..Perform a Porter’s Five Forces analysis to determine the potential success of moving into this chosen industry

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