Sales Cost of Sales Gross Margin Percentage Industry Averages New Course Books $ 1,086,800 $ 742,567   25.4 Used Course Books 468,200 318,222   32.6 Custom Published Books 212,222 159,293   25.6 Textbook Rental Sales 102,323 90,323   22.1 Course Technology 90,600 80,432   11.2 Trade Books 68,400 40,356   24.3 Professional Reference Books 22,330 15,200   31.0 Total Book Sales $ 2,050,875 $ 1,446,393   26.5 Total Non-Book Sales $ 823,578 $ 612,233   29.7 Total Net Sales $ 2,874,453 $ 2,058,626   28.3   a. Calculate the gross margin percentage for each of State University’s product lines.       b. Compare State University’s gross margins to industry averages. Indicate any margins that appear out of line, in relation to the industry.

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
icon
Related questions
Question
  Sales Cost of Sales Gross Margin Percentage Industry Averages
New Course Books $ 1,086,800 $ 742,567   25.4
Used Course Books 468,200 318,222   32.6
Custom Published Books 212,222 159,293   25.6
Textbook Rental Sales 102,323 90,323   22.1
Course Technology 90,600 80,432   11.2
Trade Books 68,400 40,356   24.3
Professional Reference Books 22,330 15,200   31.0
Total Book Sales $ 2,050,875 $ 1,446,393   26.5
Total Non-Book Sales $ 823,578 $ 612,233   29.7
Total Net Sales $ 2,874,453 $ 2,058,626   28.3

 

a. Calculate the gross margin percentage for each of State University’s product lines.

 

 

 

b. Compare State University’s gross margins to industry averages. Indicate any margins that appear out of line, in relation to the industry.

 

 
Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 3 steps with 2 images

Blurred answer
Knowledge Booster
Income Statement Analysis
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, accounting and related others by exploring similar questions and additional content below.
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
FINANCIAL ACCOUNTING
FINANCIAL ACCOUNTING
Accounting
ISBN:
9781259964947
Author:
Libby
Publisher:
MCG
Accounting
Accounting
Accounting
ISBN:
9781337272094
Author:
WARREN, Carl S., Reeve, James M., Duchac, Jonathan E.
Publisher:
Cengage Learning,
Accounting Information Systems
Accounting Information Systems
Accounting
ISBN:
9781337619202
Author:
Hall, James A.
Publisher:
Cengage Learning,
Horngren's Cost Accounting: A Managerial Emphasis…
Horngren's Cost Accounting: A Managerial Emphasis…
Accounting
ISBN:
9780134475585
Author:
Srikant M. Datar, Madhav V. Rajan
Publisher:
PEARSON
Intermediate Accounting
Intermediate Accounting
Accounting
ISBN:
9781259722660
Author:
J. David Spiceland, Mark W. Nelson, Wayne M Thomas
Publisher:
McGraw-Hill Education
Financial and Managerial Accounting
Financial and Managerial Accounting
Accounting
ISBN:
9781259726705
Author:
John J Wild, Ken W. Shaw, Barbara Chiappetta Fundamental Accounting Principles
Publisher:
McGraw-Hill Education