Rod N. Reel owns a dealership that sells fishing boats in an open price-searcher market. To develop his pricing strategy, Rod hired an economist to estimate his demand curve. The first two columns of the chart provide the data for the expected weekly quantity demanded for Rod's fishing boats at alternative prices. Rod's marginal (and average) cost of supplying each boat is constant at $5,000 per boat, no matter how many boats he sells per week in this range. This cost includes all opportunity costs and represents the economic cost per boat. Complete the following table by finding the total revenue and total cost per week at each quantity, the marginal revenue and marginal cost from the sale of each additional boat, and the economic profit per week at each quantity. Fishing Boats Sold (Boats per week) Total Revenue ($ per week) Marginal Revenue Marginal Cost Price of Fishing Boats Economic Profit Total Cost ($ per Week) ($ per week) ($ per Week) ($ per week) $9,000 $ $5,000 $8,000 S $ $ $5,000 $7,000 2 S $ -$5,000 $6,000 3 $ $ $5,000 $5,000 $ $ $ $5,000 $4,000 5 S $ If Rod wants to maximize his profits, he should charge a price of per boat. At this price, Rod will sell profit-maximizing price. 0 1 $0 $ $ $0 boats per week at the $0
Rod N. Reel owns a dealership that sells fishing boats in an open price-searcher market. To develop his pricing strategy, Rod hired an economist to estimate his demand curve. The first two columns of the chart provide the data for the expected weekly quantity demanded for Rod's fishing boats at alternative prices. Rod's marginal (and average) cost of supplying each boat is constant at $5,000 per boat, no matter how many boats he sells per week in this range. This cost includes all opportunity costs and represents the economic cost per boat. Complete the following table by finding the total revenue and total cost per week at each quantity, the marginal revenue and marginal cost from the sale of each additional boat, and the economic profit per week at each quantity. Fishing Boats Sold (Boats per week) Total Revenue ($ per week) Marginal Revenue Marginal Cost Price of Fishing Boats Economic Profit Total Cost ($ per Week) ($ per week) ($ per Week) ($ per week) $9,000 $ $5,000 $8,000 S $ $ $5,000 $7,000 2 S $ -$5,000 $6,000 3 $ $ $5,000 $5,000 $ $ $ $5,000 $4,000 5 S $ If Rod wants to maximize his profits, he should charge a price of per boat. At this price, Rod will sell profit-maximizing price. 0 1 $0 $ $ $0 boats per week at the $0
Chapter1: Making Economics Decisions
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Rod N. Reel owns a dealership that sells fishing boats in an open price-searcher market. To develop his pricing strategy, Rod hired an economist to
estimate his demand curve. The first two columns of the chart provide the data for the expected weekly quantity demanded for Rod's fishing boats at
alternative prices. Rod's marginal (and average) cost of supplying each boat is constant at $5,000 per boat, no matter how many boats he sells per
week in this range. This cost includes all opportunity costs and represents the economic cost per boat.
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Complete the following table by finding the total revenue and total cost per week at each quantity, the marginal revenue and marginal cost from the
sale of each additional boat, and the economic profit per week at each quantity.
Fishing Boats
Sold
Total
Revenue
Marginal
Revenue
Marginal
Cost
Economic
Profit
Total Cost
Price of Fishing
Boats
(Boats per Week)
($ per Week)
($ per week)
($ per week)
($ per Week)
($ per Week)
$9,000
0
$
$8,000
1
$
$
$5,000
$5,000
$
$
$7,000
2
$
$
$
$5,000
$6,000
3
$
$
$
$
$5,000
$5,000
4
$
$
$
$
$5,000
$4,000
5
$
$
$
per boat. At this price, Rod will sell
boats per week at the
If Rod wants to maximize his profits, he should charge a price of
profit-maximizing price.
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At this price and sales volume, Rod's profits per week will be $
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True or False: At the price and sales level where profits are maximized, Rod has sold all boats that have higher marginal revenue than marginal cost.
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Rod's profits are typical of all firms in the boat sales business.
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These profits will induce firms to
the industry until economic profits are eliminated.
Recall the relationship between elasticity of demand, price changes, and their impact on total revenues.
Thus, demand is
over this range of
As Rod lowers his price from $9,000 to $5,000 his total revenues keep
prices.
When Rod lowers his price from $5,000 to $4,000, his total revenue
prices.
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