Question: A Wiley publisher offers you the rights to produce a romantic movie based on a novel about to be published - cost is 5 million pounds. Previous experience indicates the novel has a 50/50 chance of success or failure. If successful, the movie will earn a PV of 75 million pounds. If a flop, the movie will make a loss of 75 million pounds (development & promotion). What is the traditional NPV of this project? What would be the NPV of this project with the use of real options?
Question: A Wiley publisher offers you the rights to produce a romantic movie based on a novel about to be published - cost is 5 million pounds. Previous experience indicates the novel has a 50/50 chance of success or failure. If successful, the movie will earn a PV of 75 million pounds. If a flop, the movie will make a loss of 75 million pounds (development & promotion). What is the traditional NPV of this project? What would be the NPV of this project with the use of real options?
Chapter1: Financial Statements And Business Decisions
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