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- Do not use AiCHALLENGING EXERCISES 14.7. PRICE COMPETITION WITH SEARCH COSTS. Twenty-five different stores sell the same product in a given area to a population of 2,000 consumers. Consumers are equally likely to first visit any of the 25 stores. Half of the consumers have no search costs and purchase at the lowest price so long as it is lower than $45. The other half is willing to buy one unit of the product up to a maximum of $70 and must incur a cost of $44 in order to find out about the prices charged by other stores. Each store can sell up to 90 units and has a unit cost of $25. (a) Show that, in equilibrium, there exist at most two different prices. (b) Show that, if there exist two different equilibrium prices, then the higher price must be 70. (c) Show that the following is an equilibrium: five firms set a price of 70 and the remaining 20 firms set a price of 45.Suppose a manager is interested in implementing third-degree price discrimination. The manager knows that the price elasticity of demand for Group 1 is −2 and the price elasticity of demand for Group 2 is −1.2. Based on this information alone we can conclude that the price charged to Group 2 will be: Multiple Choice (a) the same as the price charged to Group 1. (b) lower than the price charged to Group 1. (c) higher than the price charged to Group 1. (d) There is insufficient information to determine whether Group 2 will have a higher, lower, or the same price as Group 1.
- To test the effectiveness of a two Web advertising agencies, you increase your ad purchase with agency A by 50% without changing your purchase through agency B. The referrals to your website from agency A increased by only 34% but the referrals from agency B fell by 21%. Why might the difference-in-difference estimate of the referrals per dollar through agency A be biased?Seven years ago, you started a cross-town delivery service. You have two types of deliveryservices. You have a small parcel service for anything that is flat and measures less than 11x17. You have a package service using a 100 lb capacity bike trailer for anything weighting up to 10lbs. Initially, you charged the same price for each service, but since the beginning of the Covid19 pandemic you have seen an increased in the demand for your package service. The demand for the package services seems to be more inelastic than the demand for parcels. You are now wondering if you should charge different prices for the parcel and package service or should you segment the market and charge two different prices? Complete the tables below and determine the best price strategy: price the services differently in each segment; or continue the one price policy? The Packages Market Price Packages TR MR TC MC…Seven years ago, you started a cross-town delivery service. You have two types of deliveryservices. You have a small parcel service for anything that is flat and measures less than 11x17. You have a package service using a 100 lb capacity bike trailer for anything weighting up to 10lbs. Initially, you charged the same price for each service, but since the beginning of the Covid19 pandemic you have seen an increased in the demand for your package service. The demand for the package services seems to be more inelastic than the demand for parcels. You are now wondering if you should charge different prices for the parcel and package service or should you segment the market and charge two different prices? Complete the tables below and determine the best price strategy: price the services differently in each segment; or continue the one price policy? Combined Parcels & PackagesPrice Parcels and Packages TR MR TC MC MR-MC…
- Seven years ago, you started a cross-town delivery service. You have two types of deliveryservices. You have a small parcel service for anything that is flat and measures less than 11x17. You have a package service using a 100 lb capacity bike trailer for anything weighting up to 10lbs. Initially, you charged the same price for each service, but since the beginning of the Covid19 pandemic you have seen an increased in the demand for your package service. The demand for the package services seems to be more inelastic than the demand for parcels. You are now wondering if you should charge different prices for the parcel and package service or should you segment the market and charge two different prices? Complete the tables below and determine the best price strategy: price the services differently in each segment; or continue the one price policy? The Parcels Market Price Parcels TR MR TC MC MR-MC…Competitive pressures stemming from the bargaining power of buyers tend to be weaker when A) the number of buyers is small or if a customer is particularly important to a seller. B) buyer demand is growing slowly or maybe even declining. C) the costs incurred by buyers in switching to competing brands or to substitute products are relatively high. D) buyers purchase the item frequently and are well-informed about sellers' products, prices, and costs. E) the buyer group consists a few large buyers and the seller group consists of numerous small firms.A local manufacturer is in the process of introducing a new product to all of its retailers. The manufacturer has conducted a survey of consumers, as well as performed trial runs with selected retailers, and discovered the following information about demand for the new product at various price levels: Demand for New Product Quantity Demanded(Number of Units) Price per Unit ($) 300 15 250 25 200 35 150 45 100 55 50 65 0 75 The manufacturer has the following information about how many units they are willing to supply to each retailer at various price levels: Supply for New Product Quantity Supplied(Number of Units) Price per Unit ($) 0 7.50 50 22.50 100 37.50 150 52.50 200 67.50 250 82.50 300 97.50 At what quantity and price will both manufacturer and consumer find equilibrium? And what factors could affect the demand and supply for the new product? When using mathematical concepts to model demand and supply, what parameters must be…
- A computer reseller needs to decide how many laptops to order next month. The lowest end laptop costs $220 and the retailer can sell these for $300. However, the laptop manufacturer already announced that they are coming out with a new model in a couple of months. Any laptops that will not be sold by the end of next month will have to be heavily discounted at half-price. The reseller also needs to consider that every time he fails to fulfill a laptop order, he stands to lose $25 for every unit. Based on the past months’ sales, the reseller estimates the demand probabilities for sales (S) as follows: P(0 units) = 0.3; P(1 units) = 0.4; P(2 units) = 0.2; P(3 units) =0.1. The reseller thinks it’s a good idea to conduct a survey on whether or not his customers are going to buy laptops and how many. The survey results will either be Yes (Y), No (N) or Don’t Know (DK). The probability estimates of the results based on the demand for number of units are: P(Y|S = 0 units) = 0.1 P(Y|S = 1…A computer reseller needs to decide how many laptops to order next month. The lowest end laptop costs $220 and the retailer can sell these for $300. However, the laptop manufacturer already announced that they are coming out with a new model in a couple of months. Any laptops that will not be sold by the end of next month will have to be heavily discounted at half-price. The reseller also needs to consider that every time he fails to fulfill a laptop order, he stands to lose $25 for every unit. Based on the past months’ sales, the reseller estimates the demand probabilities for sales (S) as follows: P(0 units) = 0.3; P(1 units) = 0.4; P(2 units) = 0.2; P(3 units) =0.1. The reseller thinks it’s a good idea to conduct a survey on whether or not his customers are going to buy laptops and how many. The survey results will either be Yes (Y), No (N), or Don’t Know (DK). The probability estimates of the results based on the demand for the number of units are: P(Y|S = 0 units) = 0.1…A computer reseller needs to decide how many laptops to order next month. The lowest end laptop costs $220 and the retailer can sell these for $300. However, the laptop manufacturer already announced that they are coming out with a new model in a couple of months. Any laptops that will not be sold by the end of next month will have to be heavily discounted at half-price. The reseller also needs to consider that every time he fails to fulfill a laptop order, he stands to lose $25 for every unit. Based on the past months’ sales, the reseller estimates the demand probabilities for sales (S) as follows: P(0 units) = 0.3; P(1 units) = 0.4; P(2 units) = 0.2; P(3 units) =0.1. The reseller thinks it’s a good idea to conduct a survey on whether or not his customers are going to buy laptops and how many. The survey results will either be Yes (Y), No (N) or Don’t Know (DK). The probability estimates of the results based on the demand for number of units are: P(Y|S = 0 units) = 0.1 P(Y|S = 1…