Q No. 4: A company’s marketing environment consists of the actors and forces outside of marketing that affect marketing management ability to build and maintain successful relationships with target customers. Describe the environmental forces that affect the company’s ability to serve its customers?

Q: Considering consumers, producers, and society at large, take a pro stance on the societal impact of…

A: Marketing Marketing refers to the efforts a company maintains to promote the purchase or sale of a…

Q: Identify factors that influence ethical and unethical marketing decisions.

A: Marketers must control all types of marketing decisions, taking into account environmental factors.…

Q: why it is essential for every company to understand the behaviour of consumer and aligning them to…

A: Consumer behavior is nothing but the study of customers and the processes they used to select,…

Q: What are the goals of the Federal Trade Commission?List the ways in which the FTC affects marketing…

A: Federal trade commission is a regulatory body which protects the customers from unfair practices…

Q: Discuss the special issues some marketing researchers face, including public policy and ethics…

A: In ethical marketing, the researchers make choices and endeavor to address and suit clients,…

Q: Explain how marketing can be perceived as having a negative impact on the consumer.

A: Historically, there was the Barter system and selling that was being done. The organization was…

Q: Describe an ethical situation you may encounter within a marketing career and how would you handle…

A: Ethical issues in advertising stem from clashes and conflicts. Each gathering in an advertising…

Q: How does a holistic marketing approach foster innovation and creativity in marketing campaigns and…

A: A holistic approach views the business as a whole, with all of its components working together to…

Q: The Federal Trade Commission and other governmental agencies have been both praised and criticized…

A: The main purpose of the FTC agency is to protect customers from unfair trade practices. It gives…

Q: Compare the two common principles that can be used in guide companies and marketing on issues of…

A: When a marketer operates in the market it becomes his duty to follow the basic principles in order…