PROBLEM IN MY STATS CLASS: Last spring we ran ads on social media for a soccer camp with our club. We spent $2,000 to get 10,000 ad views ($0.20 per ad view). From this advertising, 10 new customers (0.1% of ad views) clicked through and each paid $100 for our soccer camp. After the camp, one of those new customers (0.01% of ad views) paid $1,000 to join our club for the season. Create the probability distribution table for this situation. What is the expected value of an ad view? Interpret this expected value. What is the standard deviation? Interpret this standard deviation.

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PROBLEM IN MY STATS CLASS:

Last spring we ran ads on social media for a soccer camp with our club. We spent $2,000 to get 10,000 ad views ($0.20 per ad view). From this advertising, 10 new customers (0.1% of ad views) clicked through and each paid $100 for our soccer camp. After the camp, one of those new customers (0.01% of ad views) paid $1,000 to join our club for the season.

Create the probability distribution table for this situation. What is the expected value of an ad view? Interpret this expected value. What is the standard deviation? Interpret this standard deviation.

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