Outsourcing strategies Choy Ban Copy distingerd party wel posting niskresy prohibited and constitutes copyright violation increase a company's risk exposure to changing technology and/or changing buyer preferences Oshould generally be used sparingly because they carry the substantial risk of raising a company's costs (due to the expenses associated with monitoring and supervising outside vendors) Oare nearly always beneficial unless they entail a substantial risk of reducing a company's ability to be a leader in product innovation. O involve farming out certain value chain activities presently performed in-house to outside. vendors and thereby narrowing the firm's scope of internal operations. Oare nearly always a cheaper and more profitable strategic option than vertical integration strategies
Outsourcing strategies Choy Ban Copy distingerd party wel posting niskresy prohibited and constitutes copyright violation increase a company's risk exposure to changing technology and/or changing buyer preferences Oshould generally be used sparingly because they carry the substantial risk of raising a company's costs (due to the expenses associated with monitoring and supervising outside vendors) Oare nearly always beneficial unless they entail a substantial risk of reducing a company's ability to be a leader in product innovation. O involve farming out certain value chain activities presently performed in-house to outside. vendors and thereby narrowing the firm's scope of internal operations. Oare nearly always a cheaper and more profitable strategic option than vertical integration strategies
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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