outline a capital raising strategy from 3 different sources describing how and why each one is applicable to this specific company.

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
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You are the CFO of Millie Tech Ltd. outline a capital raising strategy from 3 different sources describing how and why each one is applicable to this specific company.

Company name: Millie Tech Ltd.

  • Investment required: $250,000
  • Equity Considered to be offered for this investment: 20%
  • Product: Wearable device for animals that translates noises they make into simple, English language audible demands
  • Idea: Innovative, Scalable, Targeted to growing segment
  • Target Market: General consumers
  • Prototype: ‘Beta’ phase launched
  • Patents: Pending
  • Management Team: Experienced, Motivated
  • Strategic Relationships: development partnership Buffalo Bill & Precious Inc., a well established community dog training company
  • Product Rollout or Sales: Patent is still pending
  • Founder’s Investment to Date: $180,000
  • Profit: $0
  • Revenue: $50,000
  • Management (Option Pool): $0
  • Industry (Price/Sales) Ratio: 7.5X
  • Estimated Average Value of Successful Startups in the region: $1,300,000
  • Expected Sale Price on Exit: $21,000,000
  • Investor’s Required ROI: 10X
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