Ortega Company manufactures computer hard drives. The market for hard drives is very competitive. The current market price for a computer hard drive is $54. Ortega would like a profit of $14 per drive. What target cost Ortega should set to accomplish this objective? Target cost $ per hard drive

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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**Understanding Target Costing in Competitive Markets**

**Scenario:**

Ortega Company manufactures computer hard drives. The market for hard drives is very competitive. The current market price for a computer hard drive is $54. Ortega would like a profit of $14 per drive. What target cost Ortega should set to accomplish this objective?

**Calculation:**

To determine the target cost, subtract the desired profit from the market price:

\- Market Price: $54  
\- Desired Profit: $14  

**Target Cost Calculation:**

\[ \text{Target Cost} = \text{Market Price} - \text{Desired Profit} \]

\[ \text{Target Cost} = $54 - $14 = $40 \]

**Answer:**

**Target Cost: $40 per hard drive**
Transcribed Image Text:**Understanding Target Costing in Competitive Markets** **Scenario:** Ortega Company manufactures computer hard drives. The market for hard drives is very competitive. The current market price for a computer hard drive is $54. Ortega would like a profit of $14 per drive. What target cost Ortega should set to accomplish this objective? **Calculation:** To determine the target cost, subtract the desired profit from the market price: \- Market Price: $54 \- Desired Profit: $14 **Target Cost Calculation:** \[ \text{Target Cost} = \text{Market Price} - \text{Desired Profit} \] \[ \text{Target Cost} = $54 - $14 = $40 \] **Answer:** **Target Cost: $40 per hard drive**
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