One of the common barriers of starting a business for the entrepreneur is not being able  to generate a business idea. However, there are elements that one can use to generate  these business ideas, such as from skills, expertise and aptitude, from common needs,  from existing problems, from everyday problem and form other sources. In relation to the elements highlighted discuss and explain how the business ideas are generated.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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 One of the common barriers of starting a business for the entrepreneur is not being able 
to generate a business idea. However, there are elements that one can use to generate 
these business ideas, such as from skills, expertise and aptitude, from common needs, 
from existing problems, from everyday problem and form other sources. In relation to the
elements highlighted discuss and explain how the business ideas are generated.

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