MacDonald Products, Inc., of Clarkson, New York, has the option of (a) proceeding immediately with production of a new top-of-the-line stereo TV that has just completed prototype testing or (b) having the value analysis team complete a study. If Tyrone Martin, VP for operations, proceeds with the existing prototype (option a), the firm can expect sales to be 90,000 units at $590 each, with a probability of 0.71 and a 0.29 probability of 75,000 at $590. If, however, he uses the value analysis team (option b), the firm expects sales of 85,000 units at $740, with a probability of 0.73 and a 0.27 probability of 65,000 units at $740. Value engineering, at a cost of $115,000, is only used in option b. Which option has the highest expected monetary value (EMV)? The EMV for option a is $ and the EMV for option b is $ monetary value. (Enter your responses as integers.) Therefore, option has the highest expected

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MacDonald Products, Inc., of Clarkson, New York, has the option of
(a) proceeding immediately with production of a new top-of-the-line stereo TV that has just completed prototype
testing or
(b) having the value analysis team complete a study.
If Tyrone Martin, VP for operations, proceeds with the existing prototype (option a), the firm can expect sales to be
90,000 units at $590 each, with a probability of 0.71 and a 0.29 probability of 75,000 at $590. If, however, he uses the
value analysis team (option b), the firm expects sales of 85,000 units at $740, with a probability of 0.73 and a 0.27
probability of 65,000 units at $740. Value engineering, at a cost of $115,000, is only used in option b. Which option
has the highest expected monetary value (EMV)?
The EMV for option a is $ and the EMV for option b is $
monetary value. (Enter your responses as integers.)
Therefore, option
has the highest expected
Transcribed Image Text:MacDonald Products, Inc., of Clarkson, New York, has the option of (a) proceeding immediately with production of a new top-of-the-line stereo TV that has just completed prototype testing or (b) having the value analysis team complete a study. If Tyrone Martin, VP for operations, proceeds with the existing prototype (option a), the firm can expect sales to be 90,000 units at $590 each, with a probability of 0.71 and a 0.29 probability of 75,000 at $590. If, however, he uses the value analysis team (option b), the firm expects sales of 85,000 units at $740, with a probability of 0.73 and a 0.27 probability of 65,000 units at $740. Value engineering, at a cost of $115,000, is only used in option b. Which option has the highest expected monetary value (EMV)? The EMV for option a is $ and the EMV for option b is $ monetary value. (Enter your responses as integers.) Therefore, option has the highest expected
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