look at these hypothetical case study scenarios examining the ethical, cultural, and technical issues presented. Explore the communicative strategies that could be used to manage the situation. ( For example: How could you help the individuals involved understand what went wrong in the event?) Also explore the possible alternatives to remedy the situation based on your knowledge of effective business communication. What styles of communication and technical writing could be used in this process? An online medical clinic opened up to help with the lack of family doctors. Some folks who are on a waiting list and do not have family doctors have been offered free registrations and services that would be covered under their provincial health plan. In this scenario, a young man sits at the computer trying to get an appointment. He realizes that he must wait his turn, but it’s been all day and no one has gotten back to him. When he realizes that he is getting more ill, his mother sends a nasty email to the Manager of the online clinic expressing that this service is useless and that she is going to go on Social Media and tell everyone how awful it is. The Manager did not send a reply to the patient’s mother because they figured that once the woman calmed down, she would just drop it. Within two hours there is a very negative post on this woman’s Facebook page about this medical clinic and the shortage of doctors in the province. Although the woman did not post a racist message, a number of the folks commenting had made racist comments about the doctors that worked there.

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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look at these hypothetical case study scenarios examining the ethical, cultural, and technical issues presented. Explore the communicative strategies that could be used to manage the situation. ( For example: How could you help the individuals involved understand what went wrong in the event?) Also explore the possible alternatives to remedy the situation based on your knowledge of effective business communication. What styles of communication and technical writing could be used in this process?

An online medical clinic opened up to help with the lack of family doctors. Some folks who are on a waiting list and do not have family doctors have been offered free registrations and services that would be covered under their provincial health plan. In this scenario, a young man sits at the computer trying to get an appointment. He realizes that he must wait his turn, but it’s been all day and no one has gotten back to him. When he realizes that he is getting more ill, his mother sends a nasty email to the Manager of the online clinic expressing that this service is useless and that she is going to go on Social Media and tell everyone how awful it is. The Manager did not send a reply to the patient’s mother because they figured that once the woman calmed down, she would just drop it. Within two hours there is a very negative post on this woman’s Facebook page about this medical clinic and the shortage of doctors in the province. Although the woman did not post a racist message, a number of the folks commenting had made racist comments about the doctors that worked there.

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