Julia's Motorcycles Inc. produces one model of motorcycle, called the Lightning. The Lightning has an MSRP of $2,500. The cost to produce one unit is $800. Their fixed costs are $2,000,000. You are responsible for deciding whether you should sell the Lightning via a retailer named Rugged Motors Inc: Rugged typically discounts its products 18% from the MSRP. They are asking for 55% distributor margin. If Rugged were to be Julia's only distributor, and they expected to sell 25,000 units, what would Julia's revenues be? (show your work)
Julia's Motorcycles Inc. produces one model of motorcycle, called the Lightning. The Lightning has an MSRP of $2,500. The cost to produce one unit is $800. Their fixed costs are $2,000,000. You are responsible for deciding whether you should sell the Lightning via a retailer named Rugged Motors Inc: Rugged typically discounts its products 18% from the MSRP. They are asking for 55% distributor margin. If Rugged were to be Julia's only distributor, and they expected to sell 25,000 units, what would Julia's revenues be? (show your work)
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
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Question

Transcribed Image Text:Julia's Motorcycles Inc. produces one model of motorcycle, called the
Lightning. The Lightning has an MSRP of $2,500. The cost to produce one
unit is $800. Their fixed costs are $2,000,000. You are responsible for
deciding whether you should sell the Lightning via a retailer named Rugged
Motors Inc: Rugged typically discounts its products 18% from the MSRP.
They are asking for 55% distributor margin.
If Rugged were to be Julia's only distributor, and they expected to sell
25,000 units, what would Julia's revenues be? (show your work)
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