It was once predicted that the internet would replace large central stores and that within ten years the majority of retail shopping would be done online. However, while online shopping continues to grow year on year, it still accounts for a small proportion of total retail spending. Explain why the early predictions have not been met from both the consumer's and the retailer's perspective.

It was once predicted that the internet would replace large central stores and that within ten years the majority of retail shopping would be done online. However, while online shopping continues to grow year on year, it still accounts for a small proportion of total retail spending. Explain why the early predictions have not been met from both the consumer's and the retailer's perspective.

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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