Internal Analysis This assignment is based on the NIKE Company In this section, you will study the internal resources, capabilities, core competencies, and value chain of your selected firm 1 Use the VRIO framework to identify the competitive position held by your firm Which, if any, of these resources are helpful in sustaining the firm’s competitive advantage? 2 Identify the core competencies that are at the heart of the firm’s competitive advantage (Remember, a firm will have only one, or at most a few, core competencies, by definition) Submit a report on you findings that is clearly written, well formatted and thoroughly covers this issue Besides addressing each prompt you should justify your answer with significant detail and examine any implications that the issue has on their business strategy

Practical Management Science
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ISBN:9781337406659
Author:WINSTON, Wayne L.
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Internal Analysis

This assignment is based on the NIKE Company

In this section, you will study the internal resources, capabilities, core competencies, and value chain of your selected firm

1 Use the VRIO framework to identify the competitive position held by your firm Which, if any, of these resources are helpful in sustaining the firm’s competitive advantage?

2 Identify the core competencies that are at the heart of the firm’s competitive advantage (Remember, a firm will have only one, or at most a few, core competencies, by definition)

Submit a report on you findings that is clearly written, well formatted and thoroughly covers this issue Besides addressing each prompt you should justify your answer with significant detail and examine any implications that the issue has on their business strategy

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