In the course of our day-to-day work, we need to write dozens of business letters, to colleagues, clients, consultants, or vendors. Think what would happen if you were to make a critical error in communication that will eventually affect a firm financially. •What are the kinds of errors that are commonly committed in a business letter? •What could be the results of such errors? Provide at least three examples. • How would vou avoid such errors in the future? Explain in detail. . What would you include in a best practices document for writing a business letter? Explain the dos and don'ts.
In the course of our day-to-day work, we need to write dozens of business letters, to colleagues, clients, consultants, or vendors. Think what would happen if you were to make a critical error in communication that will eventually affect a firm financially. •What are the kinds of errors that are commonly committed in a business letter? •What could be the results of such errors? Provide at least three examples. • How would vou avoid such errors in the future? Explain in detail. . What would you include in a best practices document for writing a business letter? Explain the dos and don'ts.
Chapter18: Personal Selling And Sales Promotion
Section18.2: Salesforce.com Sold On Stakeholder Satisfaction
Problem 1C
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In the course of our day-to-day work, we need to write dozens of business letters, to colleagues, clients, consultants, or vendors. Think what would happen if you were to make a critical error in communication that will eventually affect a firm financially.
•What are the kinds of errors that are commonly committed in a business letter?
•What could be the results of such errors? Provide at least three examples.
• How would vou avoid such errors in the future? Explain in detail.
. What would you include in a best practices document for writing a business letter? Explain the dos and
don'ts.
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