Imagine that you own a coffee shop in downtown Toronto. You think it's time to expand to a second location in a different part of the Greater Toronto Area. However, you need to make sure that the second location you have selected will be as popular with customers as your current location. You want to do a survey. You know you can't ask everyone, so you need to ask a sample. PART 1: What process should you follow to select your sample? PART 2: What is the best way

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Marketing Plan

A marketing plan is a roadmap used by a business organization to execute and track its marketing strategy. In other words, it is a set of specified actions intended to attract potential customers and clients and influence them to buy the product and services of the business organization.