How has globalization impacted the operations and strategies of organizations? Argues about the impact that globalization has had on the adoption of internationalization strategies. Justify your point of view by presenting examples aligned with your life context.
How has globalization impacted the operations and strategies of organizations? Argues about the impact that globalization has had on the adoption of internationalization strategies. Justify your point of view by presenting examples aligned with your life context.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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How has globalization impacted the operations and strategies of organizations?
Argues about the impact that globalization has had on the adoption of internationalization strategies.
Justify your point of view by presenting examples aligned with your life context.
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Differentiate local or domestic business from international business.
Compare the way of doing business in the United States and China from the perspective of the economic, political, and judicial systems. Explain the different global systems.
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Identifies and explains the drivers of globalization.
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