How will marketers change their social media use in the near future? A survey by Social Media Examiner reported that 77% of B2B marketers (marketers that focus primarily on attracting businesses) plan to increase their use of LinkedIn, as compared to 54% of B2C marketers (marketers that primarily target consumers). The survey was based on 1,184 B2B marketers and 1,703 B2C marketers. The following table summarizes the results:   Give an example of a simple Give an example of a joint What is the complement of a marketer who plans to increase use of LinkedIn? Why is a marketer who plans to increase use of LinkedIn and is a B2C marketer a joint event?

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Types of Bias

Statistics is the study of data collection, organization, analysis, interpretation, and presentation. Statistical bias is a characteristic of a statistical technique or its findings in which the expected value deviates from the actual root quantitative parameter being estimated. According to the actual definition of bias, it refers to the tendency of a statistic to overestimate or underestimate a parameter.