Answered: How has media design content evolved in…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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How has media design content evolved in recent years?

Include a specific example of rich-media content you've seen while on the Web, shopping at retail stores, or watching TV.

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Step 1 Introduction

Internet users have remained engaged over the internet for the past few years primarily thanks to social media.Indian internet users have begun using the web for a variety of additional services, including e-commerce, entertainment, online ticketing, e-banking, and others, in addition to social media consumption.Platforms have been able to understand the social media behavior of their customers and engage them based on their interests thanks to this consumption pattern, assisting them in curating digital content similarly.

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