Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Transcribed Image Text:What is the Lloyds of London?
OA) An Insurance Company designed to provide reinsurance risks at affordable premiums.
OB) A market providing insurance for unique/hazard risks at a greater capacity.
OC) Members dedicated to researching insurance products in London.
OD) A syndicate that focuses on selling insurance worldwide.
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