Greenfield investment: * O Is sometimes dictated by political and environmental factors O Requires a major commitment of managerial time and energy O Can be expensive All options

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Greenfield investment: *
Is sometimes dictated by political and environmental factors
Requires a major commitment of managerial time and energy
O Can be expensive
All options
Dunkin Donuts serves dried pork and seaweed doughnut in 9
because it is common ingredient there, while it sells mango E
eluda tbet: *
Transcribed Image Text:Greenfield investment: * Is sometimes dictated by political and environmental factors Requires a major commitment of managerial time and energy O Can be expensive All options Dunkin Donuts serves dried pork and seaweed doughnut in 9 because it is common ingredient there, while it sells mango E eluda tbet: *
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