General Motors wants to know if a newly designed car has a different appeal to people under 30 versus people over 50 (so they better know who to market the car towards). If there is at least a 10% difference in either proportion then GM will significantly design its marketing campaign towards that group (otherwise, they will target more general audience). In another sample of 500 over 50, 375 expressed a favorable opinion of the car. In another sample of 450 under 30-year-olds
General Motors wants to know if a newly designed car has a different appeal to people under 30 versus people over 50 (so they better know who to market the car towards). If there is at least a 10% difference in either proportion then GM will significantly design its marketing campaign towards that group (otherwise, they will target more general audience). In another sample of 500 over 50, 375 expressed a favorable opinion of the car. In another sample of 450 under 30-year-olds
MATLAB: An Introduction with Applications
6th Edition
ISBN:9781119256830
Author:Amos Gilat
Publisher:Amos Gilat
Chapter1: Starting With Matlab
Section: Chapter Questions
Problem 1P
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General Motors wants to know if a newly designed car has a different appeal to people under 30 versus people over 50 (so they better know who to market the car towards). If there is at least a 10% difference in either proportion then GM will significantly design its marketing campaign towards that group (otherwise, they will target more general audience). In another sample of 500 over 50, 375 expressed a favorable opinion of the car. In another sample of 450 under 30-year-olds, 270 expressed a more favorable opinion of a new design (compared with the old design).
a) at the 5% level of significance does it appear there is at least a 10% difference?
b) where is the P value?
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