Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Mention the methods for entering foreign markets. Explain one.
Expert Solution
Step 1
Whenever you've capitalized on amazing open doors in your own market, it's normal to ponder venturing into new ones. Passage into a far off nation's market can be precarious, however, as you adjust another culture, new administrative climate and new rivalry.
There are few ways to enter into foreign markets easily, they are
- Joint Venture
- Licensing agreement
- Exporting directly
- Online sales
- Purchasing foreign assets
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