FarmSoft Inc. is a software company that sells software to agricultural companies in many countries. The company has developed a formalized risk management process. It now intends to act on the recommendations that emerged from the risk management process and plan. What should the company do next? Incorporate the plan into the quality control plan, and make sure the head of the quality department is fully aware of the department’s responsibilities to carry out the plan Ensure that all individuals in the organization are informed of the details of the plan and their role within it Incorporate the plan into the marketing plan, and make sure the head of the marketing department is fully aware of the department’s responsibilities to carry out the plan File the plan with the national risk management authority and ensure that all insurance partners receive a copy of the document

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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17.FarmSoft Inc. is a software company that sells software to agricultural companies in

many countries. The company has developed a formalized risk management process.

It now intends to act on the recommendations that emerged from the risk management

process and plan. What should the company do next?

  1. Incorporate the plan into the quality control plan, and make sure the head of

the quality department is fully aware of the department’s responsibilities to carry

out the plan

  1. Ensure that all individuals in the organization are informed of the details

of the plan and their role within it

  1. Incorporate the plan into the marketing plan, and make sure the head of the

marketing department is fully aware of the department’s responsibilities to carry

out the plan

  1. File the plan with the national risk management authority and ensure that all

insurance partners receive a copy of the document

 

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