Factor Score at Each Location Factor Factor Weight Location 1 Location 2 Proximity to customers Proximity to competition Proximity to labor supply Transportation system Quality of life 30 5 2 10 4 2 30 5 20 5 3 10 3 2.

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Question

The Bakers Dozen Restaurant is considering opening a
new location. It has considered many factors and identifi ed the
ones that are most important. Two locations are being evaluated
based on these factors, using factor rating. Each location has
been evaluated relative to the factors on a five-point scale. Th ese
numbers are shown here. Use factor rating to help the restaurant
decide on the better location.

Factor Score
at Each Location
Factor
Factor
Weight Location 1 Location 2
Proximity to customers
Proximity to
competition
Proximity to labor
supply
Transportation system
Quality of life
30
5
2
10
4
2
30
5
20
5
3
10
3
2.
Transcribed Image Text:Factor Score at Each Location Factor Factor Weight Location 1 Location 2 Proximity to customers Proximity to competition Proximity to labor supply Transportation system Quality of life 30 5 2 10 4 2 30 5 20 5 3 10 3 2.
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