FACTOR FACTOR DESCRIPTION WEIGHT 1 Average community income 30 Community growth potential .15 3 Availability of public transportation .20 Labor availability, attitude, and cost .35 4 Helm has rated each location for each factor, on a 100-point basis. These ratings are given below: LOCATION FACTOR PRESENT LOCATION NEWBURY HYDE PARK 1 40 60 50 2 20 20 80 30 60 50 4 80 50 50 2. 3.
FACTOR FACTOR DESCRIPTION WEIGHT 1 Average community income 30 Community growth potential .15 3 Availability of public transportation .20 Labor availability, attitude, and cost .35 4 Helm has rated each location for each factor, on a 100-point basis. These ratings are given below: LOCATION FACTOR PRESENT LOCATION NEWBURY HYDE PARK 1 40 60 50 2 20 20 80 30 60 50 4 80 50 50 2. 3.
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Question
Marilyn Helm Reta ilers is attempting to decide on a location for a new retail outlet. At the moment, the firm has three alternatives stay where it is but enlarge the faci lity; locate along the main street in nearby Newbury; o r locate in a new shopping mall in Hyde Park. The company has selected the four factors listed in the following table as the basis for evaluation and has assigned weights as shown: Helm has rated each location for each factor, on a 100-point basis. These ratings a re given below: a) What should Helm do? b) A new subway station is |
![FACTOR
FACTOR DESCRIPTION
WEIGHT
1
Average community income
30
Community growth potential
.15
3
Availability of public transportation
.20
Labor availability, attitude, and cost
.35
4
Helm has rated each location for each factor, on a 100-point
basis. These ratings are given below:
LOCATION
FACTOR
PRESENT LOCATION
NEWBURY
HYDE PARK
1
40
60
50
2
20
20
80
30
60
50
4
80
50
50
2.
3.](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F1a4531fd-2aff-4a27-8a9f-e931f18ec4c1%2F79662c24-8a10-40fd-ae03-6d279aee0b52%2Ffkt8wmb_processed.png&w=3840&q=75)
Transcribed Image Text:FACTOR
FACTOR DESCRIPTION
WEIGHT
1
Average community income
30
Community growth potential
.15
3
Availability of public transportation
.20
Labor availability, attitude, and cost
.35
4
Helm has rated each location for each factor, on a 100-point
basis. These ratings are given below:
LOCATION
FACTOR
PRESENT LOCATION
NEWBURY
HYDE PARK
1
40
60
50
2
20
20
80
30
60
50
4
80
50
50
2.
3.
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