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Explain. (Hint: Assume that sales take place 7 days of the week and 4 weeks in a month). Question No. 5: Given the previous information, what should the company do about your

Explain. (Hint: Assume that sales take place 7 days of the week and 4 weeks in a month). Question No. 5: Given the previous information, what should the company do about your

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question No. 4: Nongshim USA has the design capacity of 1,200,000 pounds of noodles and
an effective capacity of 1,000,000 pounds of noodles for Chapaghetti and Neoguri per week.
Since the release of the movie Parasite on Netflix and other movie on-demand services, the
daily demand of noodles is expected to spike from 100,000 pounds of noodles to 150,000
pounds of noodles. Is there a capacity cushion or a gap? Explain. (Hint: Assume that sales
take place 7 days of the week and 4 weeks in a month).

Question No. 5: Given the previous information, what should the company do about your
answer in Question No. 4?

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