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- 4) A shoe manufacturing company uses ads featuring the members of a rock music band with the hope that the band's fans will see them wearing the company's shoes and hence purchase the same brand of shoes. The shoe company believes that the band portrays the image of a ________to the band's fans. A) membership group B) reference group C) status symbol D) subculture E) lifestyle 5) A current trend involves rediscovering the benefits of home-cooked food and the use of organic ingredients. People are choosing to spend hours in the kitchen using only the freshest ingredients to cook healthy and nutritious meals. This change in ________ is one of the reasons for the increasing demand for organic ingredients. A) self-concept B) subculture C) lifestyle D) personality E) life-cycle 6) Snowy Mountains, a snowboard manufacturer in Japan, makes customized snowboards for snowboarding enthusiasts. The demand for snowboards peaks during the winter months. The company advertises more…Plz answer ASAP What is the role of advertisingHow does the ads reflect the culture andthe society of that time?
- What are the ethical considerations related to keyword-based advertising and user profiling in online platforms?What are some of the ethical issues of the interaction of marketing, ads, and journalism?Explain..what is the purpose of promotion and how do marketers use it to increase the chance a consumer will buy their product or service?
- Discuss four (4) general rules marketers need to consider when developing a successful marketing communication campaign.Please suggest a specifice research topic from the following: The Impact of AI on Onilne AdvertisingExplain TWO (2) reasons why consumers do not pay attention to marketing messages. Suggest TWO (2) solutions to the reasons identified (with examples) which marketers can use to capture consumers’ attention.