Explain ethical standards and consumer rights and responsibilities - Explain what are the ethical standards that cover • Privacy, confidentiality and security of customer information • Disclosure of material facts, conflict of interest and referrals • Price guide recommendations In your report be aware we are not looking for the legislation that governs these behaviours but rather the ethical principles and considerations you should consider when dealing with those issues.
Explain ethical standards and consumer rights and responsibilities - Explain what are the ethical standards that cover • Privacy, confidentiality and security of customer information • Disclosure of material facts, conflict of interest and referrals • Price guide recommendations In your report be aware we are not looking for the legislation that governs these behaviours but rather the ethical principles and considerations you should consider when dealing with those issues.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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6
Explain ethical standards and consumer rights and responsibilities - Explain what are the ethical standards that cover
• Privacy, confidentiality and security of customer information
• Disclosure of material facts, conflict of interest and referrals
• Price guide recommendations
In your report be aware we are not looking for the legislation that governs these behaviours but rather the ethical principles and considerations you should consider when dealing with those issues.
• Privacy, confidentiality and security of customer information
• Disclosure of material facts, conflict of interest and referrals
• Price guide recommendations
In your report be aware we are not looking for the legislation that governs these behaviours but rather the ethical principles and considerations you should consider when dealing with those issues.
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