Emails are one of the most popular means of digital communication, and that’s the main reason why using them for marketing activities can be extremely effective for businesses. Discuss ANY FIVE reasons on why email marketing is important to e-commerce.

Principles of Information Systems (MindTap Course List)
12th Edition
ISBN:9781285867168
Author:Ralph Stair, George Reynolds
Publisher:Ralph Stair, George Reynolds
Chapter8: Electronic And Mobile Commerce
Section: Chapter Questions
Problem 5DQ
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Emails are one of the most popular means of digital communication, and that’s the main reason why using
them for marketing activities can be extremely effective for businesses. Discuss ANY FIVE reasons on
why email marketing is important to e-commerce. 

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